Business & Economics
We consider business to be among the most creative of human endeavors, and are proud to represent a global roster of executives, entrepreneurs, consultants, journalists, and academics who share that view. Our clients include thought leaders such as Dan Ariely (Predictably Irrational), Geoffrey Moore (Crossing the Chasm) and John and Doris Naisbitt (Megatrends China); change agents such as Patrick Lencioni (The Five Dysfunctions of a Team) and John Wood (Leaving Microsoft to Change the World); marketing gurus Martin Lindstrom (Buyology) and Tom Doctoroff (Billions); and prognosticators Stephen Baker (The Numerati) and Michael S. Malone (The Future Arrived Yesterday). Many come from well-known firms such as Booz & Company, Boston Consulting Group, Deloitte, and McKinsey, as well as business schools such as Harvard, Stanford, and Wharton. Roll over book covers below for more information about each title.
A Wide Range
To learn more about the books to your left, roll over their covers with your mouse.
A Wide Range
To learn more about the books to your left, roll over their covers with your mouse.
Dan Ariely, Ph.D.
Predictably Irrational
Harper/HarperCollins
This New York Times bestseller – and Notable Book of the Year – also made the lists of The Wall Street Journal, BusinessWeek, Der Spiegel and many others worldwide. It’s been translated in 25 languages so far, and endorsed by four Nobel Laureates in economics. The New Yorker’s James Surowiecki, author of The Wisdom of Crowds says “"Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act, in the marketplace and out. Predictably Irrational will reshape the way you see the world, and yourself, for good."
Patrick Lencioni
The Five Dysfunctions of a Team
Jossey-Bass
In November 2008, Fortune magazine profiled Patrick Lencioni as one of the “Ten New Gurus You Should Know,” saying he is among “a new generation of innovative thinkers that are emerging with fresh ideas used to change the way business gets done.” With over one million copies in print, The Five Dysfunctions of a Team: A Leadership Fable has appeared on the bestseller lists of The New York Times, The Wall Street Journal, BusinessWeek, and USA Today.
Geoffrey A. Moore
Crossing the Chasm
HarperBusiness/HarperCollins
Since its publication in 1991, and through several updates, Crossing the Chasm has become one of the most influential books ever written on high-tech marketing. It is a required text for business leaders and business school students throughout the world. Amazon.com identified one of Moore’s follow-up books, The Gorilla Game, as one of the ten most important investing books of all time.
Martin Lindstrom
Buyology
Broadway Business/Random House
In May 2009 Time magazine named Lindstrom one of the world’s “100 most influential people” because of his innovative work on marketing. Buyology: Truth and Lies About Why We Buy, based on the largest neuromarketing study ever conducted, was a New York Times bestseller and has been translated into 30 languages. Newsweek called it a “page turner” and in the UK, The Sunday Times identified Lindstrom as “the boy wonder of marketing” Lindstrom is a frequent guest on "The Today Show" and NPR.
Stephen Baker
The Numerati
Houghton Mifflin Harcourt
BusinessWeek senior writer Stephen Baker explores the ways in which a new cadre of mathematical geniuses and systems is analyzing the countless bits of data that we release into the digital world every day, and using it to model every aspect of our behavior. Wired magazine editor-in-chief Chris Anderson says “Baker puts his finger on perhaps the most important cultural trend today….A must-read for anyone who wants to understand life and business in the Google Age.”
John and Doris Naisbitt
China's Megatrends
HarperBusiness/HarperCollins
John Naisbitt, author of the international bestseller Megatrends (9 million copies sold in 57 countries), teams up with his wife, Doris, to show how China is creating an entirely new social and economic model – vertical democracy – that is changing the rules of global trade and challenging Western democracy as the only acceptable from of governing. People's Daily has named China's Megatrends the best non-fiction book published in China in 2009.